https://youtu.be/U22LWd9wIhY
While the “H” in Hyundai’s automobile logo does stand for the company’s name, it’s also a stylized picture: a silhouette of two individuals shaking hands. One individual is a company representative and the other is a satisfied customer. Their exchange is a handshake of trust and satisfaction between company and consumer. Also notice how the “H” is slanted forward, actively to the right, rather than passively to the left. The oval around the figures indicates Hyundai’s global expansion, its aim to flourish in the worldwide market beyond the Asian continent. When you see the logo embossed in silver on a vehicle’s grill, the color stands for its sophistication, creativity and perfection. When you see it in print or digitally, it’s typically blue, which reflects reliability, excellence, and supremacy. The logo itself uses a custom typeface specifically formed for the company.
With every new Hyundai sold in the U.S., money is donated to pediatric cancer research through our signature program Hyundai Hope On Wheels®. In fact, since it began in 1998, Hope On Wheels has awarded over $100 million in grants to children’s hospitals across the country.
To learn more about Hope On Wheels and Hyundai CSR in your community visit HyundaiCSR.com.
https://www.hyundaiusa.com/about-hyundai/our-company/index.aspx
http://thenewswheel.com/behind-badge-secret-meaning-of-the-hyundai-logo/
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